Pripps Blå is part of Carlsberg and is Sweden.s most beloved beer. It is a light lager that evokes thoughts of summer, the archipelago, community, and vacation. It is a true quality beer brewed from entirely natural ingredients and has roots dating back to 1828. With its aroma of bread, straw, and citrus, which makes it neither too bitter nor too sour, it is no wonder that it is Sweden.s most popular beer. @@aipolicy