Oscar of Sweden has been developing shirts since 1949, with a focus on fit, materials, and details. With its own design team and extensive experience in non-iron qualities, the brand is now a market leader within the Swedish specialist retail trade. “We have been around since 1949, and ever since the beginning we have strived to refine the art of making shirts. Today, we offer a wide range of shirts for the modern man. Here you will find your next business shirt – or perhaps a casual linen shirt for a day at the beach? No matter what kind of shirt you are looking for, we have something for you.”